Browsing Category



Erdem x HM

October 30, 2017

Hi guys,

I’m so excited to be partnering with H&M for their most anticipated campaign of the year – the designer collaboration! H&M has produced designer collaborations for 13 years and it is now an established fashion event celebrated annually around the world. 

This year, the designer is London-based Erdem. An award-winning designer who is a favourite in the fashion world. He is famous for his feminine, floral designs and his celebrity fans include Kate Middleton, Keira Knightley and Sienna Miller.
The ERDEM x H&M collection will contain a complete fashion wardrobe for both, women and men. In these photos I’ve captured the feminine and masculine aspects of his campaign! Tailored fits and florals are as important as eachother. I got to choose my favourite pieces from the collection to shoot – how amazing is this suit? And the dress? If you’ve been following me for a while you know these styles are right up my street. Fun, sexy, sophisticated- everything I look for in pieces I am going to invest in! 
The full collection will be in College Green and on November 2nd.
Louise x

Continue Reading…


The BEST Knitwear Online At the Moment

October 24, 2017

Hi guys,

I hope you’re all having a good week.

With the wintery weather there is out there at the moment, I’ve been living in knit jumpers – and they are my absolute favourite.

I’ve put together a post with some 50 of my favourite jumpers online at the moment to help you get sorted for those cold days we have ahead,

Have a look and let me know what you think,

Lou x  Continue Reading…


More Than Just an Outfit Post

October 6, 2017

Hey there,

Happy Friday! After the busiest September I’ve ever had, I’m coming back to blogging with a bang this week. I didn’t get to post on here as often as I would have liked with all of my travels, but I’m back to my usual routine now for the winter! And I have to say, I have never been so excited for the colder, darker months ahead haha! That sounds a little bit more grim than I mean it, I just can’t wait for cosy nights in, knit jumpers, coats, lots of hot drinks, and of course, CHRISTMAS!

I remember last year I would shoot an outfit post once a week with Brid before work, which meant a ridiculously early start, an outfit change before work and lugging around another wardrobe with me for the whole day. In the winter there is also the huge struggle that is, having only 6/7 hours of daylight in the day. This year I have so much more freedom and I plan on taking full advantage 🙂 I’m no longer living the double life of blogger/ office worker. I’m full time Louise now haha!

I shot this look in one of my favourite places to shoot – Trinity. I’m wearing a new Irish jewellery brand called New Romantic. It was founded by two Irish women who understand the beauty in simplicity. These delicate pieces are classic, feminine and striking without being overpowering – exactly what I look for in jewellery. They have a new shop on Drury Street in Dublin and can also be purchased online on – the perfect Christmas present if you ask me 🙂 See below for a link to all the pieces I’m wearing!

I love styling up looks and putting them together with some words here on my blog, it’s a nice way of showing my style at that moment in time but also is a little collection of memories for me. There’s always some funny back story to the shoot. Here are some that stand out to me: Continue Reading…


50 Wedding Guest Dresses for Winter

October 4, 2017

Hi there,

Now that the summer weddings are over, those winter weddings are creeping up and with the huge choice there is online, I know it can be tough to narrow it down.

I’ve picked 50 of my favourites dresses online at the moment that would be perfect for any guests of weddings. They are nearly all under the €100 mark too!

There’s lots of colour (which is nice to see coming into winter), great shapes, and of course, lots of lace!

Pair any of these dresses with a beautiful winter coat and you are ready to go 🙂

Happy Shopping!!

Louise x

*This post contains affiliate links meaning I can make a small % commission if sales are made as a result of this post

Fashion, Travel

New York Dreaming

September 22, 2017

Hi guys,

Two weeks on I am still dreaming of NYFW. What a weekend, and what an experience it was. I already can’t wait to go back for my next Fashion Week, bringing with me everything I learnt this time – it’s sure to be even better!

As promised, here are more shots of my favourite look from fashion week. It was fun, sophisticated and classic – everything I wanted from my fashion week outfits. The best part is that this whole look, head to toe, is from H&M. How amazing is this jacket? And the top? And the trousers? Ok you get the jist, it was my favourite look! Continue Reading…

Fashion, Travel

Fashion Week Tips

September 21, 2017

 Hi guys,

I hope you are all having a good week. I’m finally getting around to posting this look from NYFW (much later than expected).

If you follow me I’m sure you’ve probably noticed how crazy busy this month has been. Between Lisbon, New York and London I’ve had an amazing September and time is just flying by. The madness hasn’t quite ended yet, and I’m not complaining haha. Next week I’ll be heading to Ibiza with Kevin Murphy for two days to celebrate the launch of the BEDROOM.HAIR spray, so I’m taking this weekend to recharge my batteries.

I shot this look on my last day of fashion week, before my last show – John Paul Ataker, where I saw Taylor Hill and Karlie Kloss walk. Even though I was tired after a busy few days, I was on an absolute high and left the city feeling really inspired and motivated. I’m so glad I did NYFW this year, as last minute as it was, it all fell together so well and it honestly wasn’t a bit stressful.

Here are some tips for anyone thinking of going to a Fashion Week: Continue Reading…